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    Summary

      An Overview About Outbrain
      Jun 14, 2021
      Want to expand your content promotion beyond Outbrain or Taboola?Looking for alternatives to Facebook and Google?While many ad networks exist; only a few are worth your time and money. Save yourself some frustration with this short list...
      How to Really Stand Out with Advertorials
      May 10, 2021
      Advertorials are marketing hybrids created from the combination of an advertisement and an editorial. The term was coined in the 1960s in the USA from the words' advertisement' and 'editorial.' Basically, advertorials define adverts written in the...
      List of Native Ads Providers
      Apr 7, 2021
      Traffic from content recommendation engines has zoomed up the past couple of years. With the pandemic happening right now and a greater number of people are consuming even more content, an advertiser would be hard-pressed not to include...
      CBD Advertising - A Guide to Native Ad Platforms
      Mar 9, 2021
      CBD advertising can be problematic on social media platforms, but native ads can provide an effective workaround for CBD brands.Get Your CBD Products Seen with Native AdvertisingOngoing legal ambiguities make CBD advertising challenging through normal...
      Native Ads Optimization Process
      Feb 10, 2021
      This is a guide on a proven process to achieve success with advertising on native ad networks. It is based around getting each part of the ad experience journey optimized to maximize results. Get a head start on succeeding with your native advertising...
      Manage Native Ad Networks in One Place with Brax
      Jan 5, 2021
      Tired of Spending Your Entire Day in Outbrain, Taboola and Revcontent on Repetitive Optimization Tasks?Are you logging into Outbrain, Taboola or Revcontent to create the same ads over and over?Do you set reminders to check budgets and change bids each...
      Create the Best Native Ads by Knowing Your Audience
      Dec 11, 2020
      Big Data has gotten some bad press (and a bad rap) lately. But in reality, the oceans of customer-specific information that come with it can be used by marketers in many positive ways.One of the most compelling arguments for drilling down into...
      The Psychology of Native Advertising - Why It Works
      Nov 12, 2020
      Why Native Advertising WorksOnline consumers are constantly bombarded with all sorts of display advertisements. This leads to "banner blindness" and people end up either blocking or ignoring ads. In answer to this, a lot of marketers have turned to...